


The biggest project I had to work on !
I had the responsaibility of the rebranding of the CSE Stellantis Sochaux.
It was a complex process but I achieved it successfully. I drew dozens of logos, selected 3 ideas and presented them. I held two-round elections to determine the final logo. The first round was held among colleagues at the office. The second round concerned 5000 employees of the Stellantis Sochaux plant. 38% of them participated in the vote and chose the final logo we see here.
I corrected the letter C and colors tone. The process was participative and highlighted the true purpose of a CSE : to serve employees and provide them services. We were delighted to have so many people that give us their feedback and helped us.
The logo is dynamic, round, playful, all values that characterize a Social Committee. For the colors, we kept the dark blue of Stellantis (the most important one) and warm colors to represent the seasons and holidays. Indeed, the most important services are those of the summer holidays.


Crayon

Figma

After Effect

In Design

Illustrator
Project's colors
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